2021年6月3日

埃爾斯納說，為了建設基礎設施，該公司去年采取了許多重要舉措。其中包括收購Abacus健康產品公司，並獲得有機認證，產品專利和B公司認證，埃爾斯納告訴小組主持人JJ麥凱，新鮮吐司的創始人和出版商。“我們在2021年和2022年的很多重點將是發展我們的足跡，並擴大我們在全國或全球的存在。我們正在進入一些新的國家，”她說。埃爾斯納說，夏洛特網最近宣布在加拿大種植大麻，大麻二酚公司在以色列有合作夥伴關係，並計劃擴展到歐洲。埃爾斯納在本本加會議上表示，美國大麻合法化的努力比預期的要順利得多，大約一半的州都提供了醫用或成人用大麻的合法途徑。她說，她預計在未來三到五年內看到大麻的聯邦合法化。“大麻市場出現了一個細分市場。這不僅僅是醫用大麻。”埃爾斯納表示，夏洛特網的突出之處在於其產品的完全透明和可追溯性。 Photo by Anshu A via Unsplash The company is vertically integrated, which means it is producing its own seeds, extracting its own biomass and has no ingredients purchased from other sources. Said Elsner, “What that has enabled us [to do] is become the world’s most trusted hemp extract company.” Those dynamics give Charlotte’s Web a strong foundation to enter the cannabis space, as 50% of consumers want to move into cannabis, she said. The first thing that should be done is to get CBD regulated, with medical and recreational cannabis regulated next, in Elsner’s view, because that’s the framework to regulate cannabis. Elsner On Cannabis As Consumer Packaged Goods Product With consumers dictating the development of the industry, Elsner said that the cannabis sector is going to move into the consumer packaged goods category. Consumers are coming to industry via CBD, but quickly transitioning to cannabis — for personal wellness reasons. “And so, Charlotte’s Web is in a position to be the bridge between CBD and cannabis wellness, and that category expands our total available market by three to four times.”